Today’s post is by
consumer advocate Christopher Elliott, whose latest book is “How To Be The World’s Smartest Traveler” (National Geographic).
This column originally appeared in USA Today.
The coronavirus travel deal was too good to pass up. For just $500, Danielle Tedrowe could enjoy a week at the five-star Live Aqua Beach Resort in CancĂșn, Mexico this fall. "It was a phenomenal rate," says Tedrowe, a property manager and travel agent from Austin, Texas.
Beach vacations are popular with people planning to travel this summer. |
An 80% discount for an
oceanview room at the Live Aqua Beach? That's not a deal; it's a steal.
The travel industry is
in a tailspin. Everything -- I mean everything -- is on sale.
"We're seeing
flight prices that are 30% to 40% lower than historical averages," says
George Zeng, CEO of Moonfish, a company that
analyzes global flight data. "I suspect flight prices won't get much
cheaper."
Book now?
If you see a flight deal, grab it. |
Restless travelers who
are confined to their homes are seeing these coronavirus travel deals and
wondering: Should I book before the bargains are gone? If I buy, will the
airlines, cruise lines, and hotels be there when I travel, given the state of
things? Is it right to buy a cruise or resort stay at such low prices?
The conventional
wisdom seems to be: If you see a deal you like, buy it now. Travel companies
will try to raise prices as soon as they can to make up for the revenue lost
during the lockdown. They won't keep their 80%-off sales going longer than they
have to.
For Tedrowe, the
decision to book the Live Aqua Beach Resort was easy.
"The hotel was
offering free cancellation up to a week before check-in," she says.
"If the pandemic is still going on in early fall, I can cancel or
reschedule without penalty. This gave me a sense of security while also
providing me with something to look forward to."
It's best to book with larger, established companies rather than smaller properties. |
Will Hatton has seen
fares as low as $5 on Ryanair. He says he would have booked them but wasn't
sure he could get to Europe to take advantage of them in the coming weeks.
"As tempting as
it is, I have actually passed up opportunities like this," says Hatton,
who writes the Broke Backpacker blog. "I don't
know how long it may be before we can travel freely again.”
Will the company still
be there?
Travel experts are
worried that some of the companies discounting their products may not survive.
Adrienne Sasson, a travel advisor with Rubinsohn Travel in Jenkintown, Pa.,
says she's seeing a lot of aggressive discounts from luxury villas and boutique
hotels.
"My concern is
their financial health," she explains. "Will some of the smaller
boutiques and villas have the funding to remain open and in good repair while
they have no income from guests?"
With so many future credits, cruises are booking fast for 2021. |
We've already seen the
demise of the online travel agency Bookit.com and the Alaskan
regional carrier RavnAir. But look for many
more cessations soon.
Her advice: Book with
some of the bigger brands of hotels, resorts, and cruise lines. They're far
less likely to go under during these difficult times.
Is it morally right to
take the deals?
There's another
question that these coronavirus travel deals raise. Is it morally right to buy
such a deeply discounted product? Is grabbing a $5 airfare taking advantage of
a situation -- or helping a company get through hard times?
Will you be able to get good deals to places like Sydney, Australia's famed Opera House? |
"I'm not
concerned about the ethics of buying a deeply-discounted plane ticket,"
says Nelson Sherwin, a manager at a human resources company in Palm Harbor,
Fla. "If they don't want people to make the purchase, don't offer it for
sale. The reality of a capitalist economy is that companies have the freedom to
succeed or fail."
Kaitlin Ray, a former
hospitality company employee who now writes a travel photography
blog, agrees that there's nothing wrong with
taking the deals.
"In terms of the
morality of buying a product so deeply discounted, all businesses are currently
struggling and trying to make ends meet," she says. "As long as the
sale even just allows the company to break even, it's helpful to the overall
longevity of the company."
Look for deals, but book carefully. |
Ray also says her
former employer made "astronomical" profits and that the coronavirus
issues probably won't make a dent in its earnings. So don't feel too bad about
taking that deal.
Here's another way of
looking at it. If the tables were turned and it was a seller's market for
travel, do you think companies would hesitate to charge you top dollar for
their products? Of course not. So buy now especially if the cancellation terms
are generous.
Protect yourself when
booking a travel deal
Read the cancellation
terms very carefully. Look for the ability
to cancel your trip without paying any penalties. Make sure you get the rules
in writing before making a reservation. That means print out a hardcopy or take
a screenshot.
Paying by credit card is smart. |
Use a credit card. If the airline, cruise line or hotel goes out of business, you
can file a chargeback and obtain a full refund. If you pay by check or cash,
your money will be gone.
Keep up with the news as conditions change almost daily. |
Follow the news
closely. Coronavirus is affecting destinations
differently. For example, you may be fine visiting New Zealand in the near
future, but you'll want to avoid Italy. Keep an eye on current events as your
trip gets closer, and don't be afraid to invoke those generous cancellation
terms if the situation takes a turn for the worse.
Photos by Larry and Beverly Burmeier and from free sites.