Study shows U.S. travelers are dreaming about the Maldives, Greece, and Fiji.
With coronavirus travel
restrictions still in full swing, vacations are starting to feel like a distant
memory.
Airlines and global
travel companies continue to postpone tourism activities
amid the pandemic. However, many people (including me!) are still dreaming about their next big
getaway.
The experts at InsureMyTrip have
reviewed data using Google search trends to find out which destinations U.S.
citizens are planning to visit once restrictions have been lifted. The data was
collected for each state and the country as a whole from Google
Keyword Planner .
Sandy beaches, turquoise water, and warm weather made the Maldives a dream vacation spot. |
Of
the top ten nearly half of the destinations are in the Caribbean (Aruba,
Bahamas, Costa Rica, and Jamaica). With North America accounting
for 53% of its visitors in 2019,
it’s clear the islands are still a favorite with the U.S. population.
Interestingly,
the Dominican Republic does not make the top ten, even though 29% of the recorded U.S.
visitors traveled to the island last year.
It is rated the 20th most desired country to visit during this time of decreased
travel.
White buildings topped by blue domes are prevalent in Mykonos, a favorite Greek island for visitors. |
Jamaica
was the second most visited Caribbean island in 2019, accounting for 12% of
U.S. visitors and seems to have held onto its popularity. It is in the seventh
position for the most Googled.
The
most dreamed about destination in the U.S. overall is the Maldives, which
received 18,100 searches during the stay-at-home order. The archipelago of over
1,000 islands is renowned for its remoteness, tranquil beaches, and luxury
properties.
POSITION
|
COUNTRY
|
GOOGLE SEARCHES
|
1
|
Maldives
|
18100
|
2
|
Greece
|
14800
|
3
|
Fiji
|
9900
|
4
|
Costa Rica
|
9900
|
5
|
Bahamas
|
8100
|
6
|
Mexico
|
6600
|
7
|
Jamaica
|
6600
|
8
|
Aruba
|
6600
|
9
|
Thailand
|
5400
|
10
|
Italy
|
4400
|
While it remains an
expensive option, it is reasonable to assume that social distancing has
influenced travel daydreams to include indulging in luxury and tropical islands
with pristine beaches and crystal-clear waters.
It’s
also well-known that tourism is the largest sector of the Maldives' economy,
providing for more than 28% of its GDP. No doubt the island will be pleased
about increased potential interest from U.S. visitors once it is safe to travel
again.
Snorkeling and diving reveal beautiful coral around Fiji. |
The
state with the highest contribution of searches for the Maldives is California,
followed by Georgia, New York, and Pennsylvania.
Greece is second on the
list with 14,800 searches during April, which was influenced by a high
contribution of searches by Texans. Additionally, there were eleven states in
total that picked Greece as their top choice for a post-pandemic visit.
In fourth place, Costa Rica is relatively near to U.S. and offers outstanding natural settings with beaches and mountains. |
Because
Greece has become so popular with tourists, some of its islands put a daily cap on cruise passengers last year to prevent
overcrowding and traffic issues. With its pleasant weather, strong cultural
heritage, and unique cuisine, it is not surprising Greece is the European
destination with the biggest increase in visitors in a decade.
Fiji is in position
three and had 9,900 Google searches over this period. It was recently listed as
one of the top thirty islands to visit in 2019, due to its biodiversity, remarkable reefs, and infamous Orchid collection at the
Garden of the Sleeping Giant. The
states with the highest contribution of searches for Fiji are Idaho and
Arizona.
Dunns River Falls is a prime attraction in Jamaica. Water seems to be a primary attraction for vacations post-pandemic. |
It
seems Americans are not just interested in sunny climes once travel
restrictions are lifted either. Delving further down the list Iceland,
Switzerland, Ireland, and Japan also make the top twenty.
Mountains and lakes accentuate beautiful scenery in Switzerland. |
Commenting
on the findings, Ronni Kenoian from InsureMyTrip says:
“This data clearly
suggests a strong desire to travel again when the timing is right. During these
unprecedented times, travelers are dreaming about these “wishlist”
destinations, and it’s exciting to see where the imagination is taking us.”
To
view the full data for each state please visit InsureMyTrip’s dedicated webpage here.
Note: For the study, they submitted the top 50 most visited countries in the
world, according to The World Tourism Rankings, into Google
Keyword Planner with “vacation” following each country. To assess
“international travel” the United States was removed from this list, leaving 49
countries.
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